2009 Release

So I find it fitting that the release of a wine happens to fall on my birthday :) It’s a sign that Bacchus is indeed my friend and favorite deity. 

This year’s harvest of Nouveau Beaujolais became available to the public on November 19th.  What could be a better way to celebrate a birthday than with bottle in hand?

I did indeed imbibe a glass of Nouveau Beaujolais 2009 and must say that it was surprisingly tasty.  I’m not a huge Beaujolais fan but I think the temperature was just right and the freshness of the wine added to the deliciousness. 

Here is an article I found with a little bit of information on this sacred day in Paris.  Cafes, restaurants, supermarkets all had banners and signs up proclaiming the arrival of the NB. However, there is a behind-the-scenes race to be the absolute first to obtain the wine and try it out…Some wine shops in the States got their NB the first of the week…so yes, my friends, corruption exists even in the land of drunks where people are supposed to be too intoxicated to A. care or B. able to do anything about it….

It is interesting though to witness how wine takes on the personality more of high-end retail than just a simple fermented beverage; it’s like the new ‘must-have’ item. Imagine a black market for freshly bottled spring water.